On the face of it, VAT is actually the fairest type of tax. This is because its a flat tax that treats everyone equal and does not punish those who are successful like income tax. However, VAT is still a tax which gives government more money to spend. I feel the the UK VAT of 20% is very high and it drives a wedge between pre-tax income and post-tax consumption.
Sorry for yet another obama cartoon, but he is trying to implement a VAT tax in america.